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Inventory 101: keeping stock accurate across shop, online, and DMs

Practical routines to stop overselling without hiring an ops person.

Shopeak Team1 min read
Inventory 101: keeping stock accurate across shop, online, and DMs

The overselling problem

You sell a dress on Instagram but forget to update your store. Someone orders it online. Two customers, one dress. The fix isn’t “be more careful” — it’s a system.

The single source of truth

Shopeak is your single source of truth for inventory. Every sale — in-store, online, WhatsApp — gets recorded in Shopeak.

  • Physical shop sale → reduce stock on Shopeak immediately
  • WhatsApp DM sale → create order in Shopeak (30 seconds)
  • Supplier restock → add quantity in Shopeak

The daily sync (5 minutes)

  1. 1

    Morning: check low-stock alerts

    Notification when any product drops below threshold.

  2. 2

    After physical sales: update stock

    Use Shopeak POS mode for real-time in-store recording.

  3. 3

    End of day: reconcile

    Count top 5 fastest-moving products. Match to Shopeak.

Low-stock thresholds

Sales velocityThresholdWhy
1–5 orders/week3 unitsTime to reorder
5–20 orders/week10 units2–3 days buffer
20+ orders/week20–30 unitsPrevent stockouts
Recommendations

Multiple variants

  • Use variant-level tracking — each size/color has own stock number
  • Don’t stock equally: if 60% of sales are Black/Medium, stock 3× more of it
  • Set “Made to order” for unusual sizes instead of holding dead stock

Supplier reorder calendar

  • Know your supplier lead time (days from order to receipt)
  • Threshold = (daily sales × lead time) + 20% buffer
  • Reorder at threshold, not at zero

Frequently asked questions

Need software beyond Shopeak?

No. Handles up to 10,000 SKUs. External only for multi-staff warehouses.

Pre-orders?

Enable in Shopeak for out-of-stock items. Fulfill when shipment arrives.

Perishable inventory?

Use batch tracking in Shopeak Pro with auto-discount for near-expiry.

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Written by

Shopeak Team

Editorial, Shopeak

The Shopeak editorial team writes practical, no-fluff guides for merchants selling online in Kenya. Everything we publish is verified against official sources and pressure-tested with real founders.

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